Topic
Trade and Tariffs
Tariffs, trade deals and export markets, from Washington to Beijing, and what they do to a bottle of claret.
By month
- November 202619
- October 2026119
- September 202666
- August 202686
- July 202698
- June 202696
- May 202699
- April 202684
- March 202658
- February 202652
- January 202662
- December 202533
Appellations
Saint-Émilion 50Médoc 46Margaux 24Sauternes 23Pomerol 21Pauillac 18Pessac-Léognan 14Entre-deux-Mers 9- Bordeaux AOC8
Graves 8Saint-Estèphe 7Saint-Julien 7Cadillac Côtes de Bordeaux 6Crémant de Bordeaux 6Haut-Médoc 6Barsac 5Premières Côtes de Bordeaux 5Blaye Côtes de Bordeaux 4Listrac-Médoc 4Bordeaux Supérieur 3Castillon Côtes de Bordeaux 3Fronsac 3Lalande-de-Pomerol 3Canon-Fronsac 2Côtes de Bourg 2Moulis 2Sainte-Foy Côtes de Bordeaux 2Graves de Vayres 1Montagne-Saint-Émilion 1
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Bordeaux keeps Asia at the centre of its export strategy
Bordeaux’s wine festival opened in Hong Kong on October 29. Despite difficult market conditions, Asia remains a priority for the region’s wines.
The event places consumer engagement and export development alongside this week’s weaker cellar-sales figures. Hong Kong remains an important setting in which Bordeaux can test appetite across Asian markets.
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Clément Sommier on Switzerland’s loyalty to Bordeaux
Clément Sommier, voted Best Sommelier of France at 29, said Swiss people love Bordeaux unconditionally in an interview published by the UGCB on October 5, 2026.
Established export markets remain important as Bordeaux navigates weaker demand and seeks evidence of durable consumer loyalty.
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Liber Pater’s 27-liter bottle could fetch $1.15m
Liber Pater will hold its first ex-cellar auction in Hong Kong on Nov. 21, offering 20 lots led by a 27-liter 2019 bottle estimated at up to $1.15 million.
The potential price makes this large format bottle a conspicuous test at the top end of the Bordeaux fine wine market.
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Bordeaux Loses €122 Million in Export Markets
Bordeaux recorded a €122 million loss abroad while Champagne advanced in export markets.
The comparison provides a concrete measure of Bordeaux’s international commercial pressure and its divergence from Champagne.
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Bordeaux tracks global wine consumption
Bordeaux is monitoring global wine consumption as demand changes. According to Gambero Rosso, Bordeaux consumption fell 6% from 2020 to 2024, while exports declined 19% in value and 8% in volume.
Better intelligence on where and how people drink wine could influence Bordeaux’s positioning, communication and commercial priorities.
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Climate, tariffs and demand converge in Bordeaux
Guillaume Duluc, who farms 90 hectares north of Bordeaux, said extreme weather cut roughly half his crop as sales fell and farm supply costs doubled over the past 2 years, according to The Globe and Mail.
The report places vineyard adaptation and market pressure in the same frame. For many growers, the environmental and commercial challenges cannot be managed separately.
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UK buyers deliver their verdict on new Bordeaux clarets
UK Bordeaux Claret importers debated the new Claret classification with the Bordeaux et
Bordeaux Supérieur Wine Union at an event hosted by The Buyer. The discussion addressed how to introduce the classification to the UK market while protecting existing Bordeaux Claret business.Buyer reactions reveal whether Bordeaux’s current mix of style, positioning and price is connecting with a crucial export market.
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Red Bordeaux posted a 19% export value slump in early 2026
Red Bordeaux export value fell 19% and export volume dropped 8% from January through April 2026, according to Nomisma Wine Monitor data reported by Wine-Searcher. The average value earned per unit shipped declined by about 12%.
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Red Bordeaux recorded a 19% drop in export value at the start of 2026.
According to Nomisma Wine Monitor data cited by Wine-Searcher, red Bordeaux export value fell 19% from January through April 2026, while export volume declined 8% and the average value per unit dropped about 12%.
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Chevalier du Grand Robert (CGR) Named #1 Bordeaux Wine Brand in the United States
Chevalier du Grand Robert was ranked the #1 Bordeaux wine brand in the United States by Nielsen for the 52-week period ending May 23, 2026, based on dollars and cases.
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France’s wildfires put Bordeaux wine country under even more stress
Wildfires are adding pressure to Bordeaux wine country as producers face U.S. tariffs and falling consumption, while damage to tourism threatens one of the few still-growing parts of the Bordeaux wine business.
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Bordeaux's Wine Industry Faces Climate and Economic Wake-Up Call
Drought and heatwaves are straining vineyards near Bordeaux, where producers face one of the earliest harvests on record, water scarcity and falling consumption and export demand. Thomas Duroux of Chateau Palmer called the conditions a wake-up call.
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Empson USA Expands Its Fine Wine Portfolio with Prestigious Family-Owned Estates from France
Empson USA announced on July 16, 2026, that it was expanding its fine-wine portfolio with family-owned French estates including
Château Kirwan ,Château Malescasse ,Château Franc Mayne , Maison de la Chapelle and Champagne Gérin & Fils. -
What the Supreme Court’s Ruling on Roundup Means for Wine (and the World)
The U.S. Supreme Court issued a 7-2 ruling favoring Bayer/Monsanto in Roundup litigation, a decision tied to glyphosate regulation and legal risk for wine, according to Wine Enthusiast.
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Tariffs: the EU seeks exemptions for its wines and cheeses.
The EU is asking Washington for targeted exemptions on wines, cheeses and olive oils after a 15% tariff linked to the Turnberry agreement. The measures are squeezing margins in the key US market and could hurt major European export sectors, including Bordeaux wine.
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Wine: “Bordeaux must be respected!” Mouton Cadet is bouncing back
Bordeaux brand Mouton Cadet says its performance is improving in France and export markets. The company plans to launch a new grower-focused cuvée in September.
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Crémant de Bordeaux bucks Bordeaux’s downward export trend in 2025Crémant de Bordeaux exports rose 35% in 2025 to 622,222 9-liter cases, according to the CIVB. Shipments to Germany increased 66% by volume, while Bordeaux’s overall shipment volume fell 8% in the 12 months to the end of February. -
Maison Sichel: ‘Brexit has been an opportunity’
Maison Sichel says Brexit created commercial opportunities in the UK market, including in trading conditions and bottle sales to British consumers.
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Bordeaux and Hong Kong toast a 5-year future
The Bordeaux Wine Council and Hong Kong Tourism Board signed a 5-year Memorandum of Understanding to expand cooperation on wine and food tourism. Hong Kong is Bordeaux’s third-largest export market globally by value.
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Trump Deploys His Most Familiar Trade Weapon Against France: A 100% Wine Tariff for a Digital Tax
Donald Trump threatened 100% tariffs on all French wines and Champagne over France's digital services tax at the G7 summit in Évian. The move revives a major trade risk for French exporters, including Bordeaux producers and merchants.
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Trump threatens new 100% tariff on French wine
Donald Trump threatened a 100% tariff on all French wines and Champagne unless France drops its 3% digital tax on US tech companies. The measure would have major implications for French wine trade, including Bordeaux producers and exporters reliant on the US market.
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European wines are already arriving up to 10% cheaper in Brazil thanks to the Mercosur-EU agreement
European wines are arriving in Brazil as the Mercosur-EU agreement cuts import taxes from 27% to 24%, while prices are expected to fall by up to 10% as stocks are replaced. Bordeaux reds are among the wines competing for Brazilian consumers.
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China’s Bordeaux Buyers Are Still Buying, Just Not the Way They Used To
Chinese buyers continue purchasing Bordeaux, but e-commerce giants, discounted back vintages and younger drinkers are challenging the traditional En Primeur model in China, according to Vino Joy News.
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Bordeaux Prices Tumble in the US
According to Wine-Searcher, Bordeaux prices are falling in the US market.
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End of golden era for Chinese investors in Bordeaux wine
According to Digital Journal, the golden era of Chinese investment in Bordeaux wine has ended.
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Chevalier du Grand Robert (CGR) Named #1 Bordeaux Wine Brand in the United States
According to EIN News, Chevalier du Grand Robert was named the number one Bordeaux wine brand in the United States.
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Hong Kong and Bordeaux raise a glass to wine and dine partnership
Hong Kong and Bordeaux have formed a partnership centered on wine and dining, according to Meetings & Conventions Asia.
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Hong Kong Bordeaux wine tourism partnership
Travel And Tour World lists no news under the tag “Hong Kong Bordeaux wine tourism partnership.”
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Hong Kong Deepens Ties With Bordeaux
The Hong Kong Tourism Board and the CIVB signed a memorandum of understanding at a ceremony in Bordeaux. HKTB Executive Director Anthony Lau and CIVB Vice President Philippe Tapie signed the agreement.
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Bordeaux accelerates its shift in wine
Bordeaux is expanding lighter wine styles, sustainability measures and its push into the British market as the region marks 90 years as an AOC.
Crémant de Bordeaux production has quadrupled over the past decade, with 2025 exports reaching 56,000 hectoliters. -
Why Bordeaux Is Winning Over Younger Wine Drinkers
According to Robb Report, restaurants in the United States are doing a booming business selling Bordeaux, especially to younger customers, as some shift from $600 Napa Cabernet Sauvignon bottles to more accessible Bordeaux wines.
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What’s Next for the Wine Importer Who Took Down the Trump Tariffs at the Supreme Court?
Wine importer Victor Schwartz challenged Trump-era import tariffs at the Supreme Court. The tariffs disrupted the wider wine import business.
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‘A handshake and a shared vision’: Prince Robert of Luxembourg on ASC partnership
Prince Robert of Luxembourg discussed Domaine Clarence Dillon’s 20-year presence in China and its strengthened partnership with ASC Fine Wines.
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Why Michel Rolland became one of the most influential names in wine
According to NSC Total, French winemaker Michel Rolland died at 78 on March 20, 2026, in Bordeaux, France. Known for concentrated wines with silky texture, soft tannins and high alcohol, he helped spread his style through consulting in Argentina, the United States and Brazil.
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THE EU FAB 6 BRINGS ABRUZZO AND PREMIÈRES CÔTES DE BORDEAUX AND CADILLAC PDO WINES TO UK WINE BARS
The EU Fab 6 is bringing Abruzzo and
Premières Côtes de Bordeaux andCadillac PDO wines to UK wine bars through a series of tastings and masterclasses taking place across the United Kingdom. -
Sotheby’s Hong Kong wine retail space gets a facelift
Sotheby’s Hong Kong is set to open a new wine retail space in Landmark Chater, in the city’s Central district, in Q3, targeting wealthy collectors while keeping the exact address and shop size undisclosed.
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How Wine and Spirits Got Stuck in the Middle of a Global Trade War
According to wineenthusiast.com, 8 years of shifting tariffs and trade policies have disrupted wine and spirits, raising U.S. import costs and creating uncertainty for producers, importers and retailers.
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€40 million to support French viticulture
The EU Agriculture Commissioner highlighted a €40m support measure for French winegrowers amid pressures from geopolitics and tariffs affecting exports. The announcement comes ahead of a visit to the Salon de l’Agriculture.
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Tariffs: Europe to suspend the trade agreement with the United States after Donald Trump setback
Following new US tariff hikes announced by Donald Trump, the EU plans to suspend its trade agreement with the United States. The move signals a potential escalation that could disrupt transatlantic trade flows, including wine imports and exports.
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Macron defends removing vineyards to tackle France’s wine crisis
President Emmanuel Macron said some vineyards will need to be removed to address France’s wine crisis driven by oversupply, falling demand, competition, and export difficulties. He discussed potential measures during a visit to the Wine Paris fair.
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Trade war drags down wine and spirits exports
French wine and spirits exports fell 8% in value in 2025 amid geopolitical and trade tensions. New US tariffs and rising trade barriers are highlighted as major drivers of the downturn.
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Wine Paris 2026: Geopolitical shocks hit Bordeaux and Cognac
Bordeaux and Cognac exports fell again in 2025 as geopolitical disruptions hit the US and Chinese markets.
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Macron backs ripping up vines as French wine sales dive
French President Emmanuel Macron said uprooting unprofitable grape vines is necessary to revive France’s struggling wine sector. A €130-million government fund offers subsidies to owners who remove loss-making vines, particularly in areas such as Bordeaux and Languedoc.
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What does the EU-India trade deal mean for wine?
The EU and India signed a trade deal in Delhi that will cut tariffs on EU wine from 150% to 20% for premium wines and 30% for mid-range wines when it takes effect.
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India is thirsty for European wine: why everything will change after 20 years of waiting
After 20 years of negotiations, the EU and India have reached a major free-trade agreement aimed at reducing tariff barriers. The deal is expected to reshape access for European wines in India, with implications for French regions including Bordeaux.
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200% wine tariff threat could ‘freeze commerce’ and accelerate US job losses
The US Wine Trade Alliance warned that reported threats of 200% tariffs on French wine and champagne, alongside an additional 10% tariff threat, could freeze commerce and accelerate job losses in the American wine sector.
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How a 200% tariff on French wine could impact the US market
Decanter analyzes a threatened 200% US tariff on French wine, which it says would largely wipe French bottled wine from the US market and raise retail prices. It sets out the knock-on effects for restaurants and Champagne, and heavy revenue pressure on French producers.
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‘We prefer respect to bullies’: Macron hits back at Trump tariff threat
French President Emmanuel Macron responds to Donald Trump’s threat of new tariffs, warning against bullying and stressing respect in trade relations. The dispute raises renewed concern for EU wine exports, including Bordeaux, if US duties are imposed.
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Trump threatens 200% tariffs on French wine and Champagne over Board of Peace snub
On January 19, US President Donald Trump threatened tariffs of up to 200% on French wine and Champagne after France indicated it would decline an invitation to join his Board of Peace initiative.
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EU warns of decade-long wine downturn
The EU is warning that the wine sector could face a prolonged downturn lasting up to a decade, citing structural demand weakness and market pressures. The outlook implies continued challenges for major producing regions and their exports, including Bordeaux.
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“Koreans Are Very Fond of Bordeaux Grands Crus”
On November 6, 2025, 35-year-old Seoul sommelier and influencer Yanis Alexandre Feral said Koreans are very fond of Bordeaux Grands Crus. He introduces them to food and wine pairings and Bordeaux Grands Crus through his YouTube channel, Wine_Story.
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